PIMPERNEL BY William MOrris

Our new green Pimpernel has just left the looms in Horred - a new colourway of one of William Morris's most beloved patterns. It is woven in six colours, giving it extra life and richness of detail, and the fabric is slightly heavier than usual. Available as table runners, towels and napkins, lovely to use all year round.

Our classic blue Pimpernel is woven from 55% cotton and 45% linen, making it a lighter yet equally sophisticated fabric.

Enjoy 25% off selected items

Spring and summer may be coming to an end, but it’s never too late to bring a little colour into your home. For a limited time, enjoy 25% off selected designs from our Spring & Summer Collection.

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Cushion cover KVÄLLSBLOM 40 x 40
475 kr
475 kr
Table runner KVÄLLSBLOM 35 x 120
475 kr
475 kr
Cushion cover SANDSTJÄRNA 40 x 40
475 kr
475 kr

Vildblommor & Skogsbräken

Mix & Match

A2243_KVALLSBLOM_40x40_2
Add to cart
475 kr
475 kr
A2240_KVALLSBLOM_35x120_2
Add to cart
475 kr
475 kr
A2228_SANDSTJARNA_40x40_2
Add to cart
475 kr
475 kr

  • Production in Sweden

    We have chosen to keep our production and weaving mill in Horred, Sweden. This allows us to maintain full control over the entire manufacturing process, reduce transport emissions, and tailor production to avoid overproduction.

  • AUTHENTIC CRAFTSMANSHIP

    In our weaving mill, craftsmanship has always been at the heart of what we do. It’s also our pride. After hundreds of years of expertise, we continue to weave textiles of the highest quality, designed to last for generations.

  • Environmentally certified

    In 2016, we became GOTS-certified, meaning our textiles meet strict environmental and social standards. This globally recognized eco-labeling standard helps you as a customer make better, more sustainable choices.

  • Royal Court Purveyor

    In 1878, we made our first delivery to the Royal Court, and to this day, we are proud to hold the title of Royal Court Purveyor. This prestigious recognition confirms that our products meet the high expectations we set for ourselves.

Selected collections for the season

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Timeless, sustainable textiles

We cherish our craftsmanship and every detail of our products. Through careful work and respect for traditions, we create timeless, sustainable pieces that tell a story.

House of Ekelund